While many technologies blamed the laggard economy of 2011 for their failures, cloud storage was one of the few that could point to it for its success. Numerous information technology organizations, facing data growth due to factors such as the requirement to keep data for electronic discovery purposes, found themselves with growing storage requirements yet smaller budgets. But cloud storage systems and services helped users deal with the uncertain economics of 2011 by letting them fund that growth using operational expenditure funding, rather than having to make capital expenditures in the hardware, software and people required to run one’s own data center.
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